Published on Oct 28, 2016 by Ricoh
Rapidly increasing demand for one-to-one marketing initiatives (applications targeted to individuals based on their personal buying habits) led VISOgraphic to establish web-to-print capabilities with the EFI Digital Storefront and seek out a heavy duty machine that could handle the workload. The answer was the Ricoh Pro C9110, which delivered exceptional ease of operation, productivity and reliability. As volume continued to increase, a second 9110 was added, as was a Ricoh Pro 8120 for black-and-white and hybrid applications. VISOgraphic has become a true web-to-print operation, driving jobs from the storefront into the press and out the door.